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Prisello Group: Building technology, SaaS products and consumer brands for the digital future.

Prisello Group is a technology-led parent and operating company building, operating and scaling focused businesses across technology services, SaaS and consumer commerce.

Who we are

One organization. Three focused businesses.

Prisello Private Limited provides the strategic, technological and operational foundation behind a portfolio of focused businesses.

Our current portfolio includes DigiPix Media, DigiPix Flow and Aayuvedic Herbals — three distinct businesses supported by a shared foundation of technology, product development, operations and long-term brand building.

Each business serves a different customer and market:

  • DigiPix Media

    DigiPix Media helps organizations build software and digital products.

    Technology Services & Software Development

  • DigiPix Flow

    DigiPix Flow helps sales teams manage leads, pipelines, follow-ups and customer relationships.

    CRM SaaS Platform

  • Aayuvedic Herbals

    Aayuvedic Herbals builds modern wellness and personal-care experiences for consumers.

    Ayurvedic Wellness Brand

The businesses remain distinct in market positioning, branding and customer experience while benefiting from shared capabilities at the Prisello Group level.

Learn About Prisello Group

Our businesses

Built independently. Strengthened together.

Our portfolio is designed around focused businesses with clear customers, strong identities and defined market propositions.

Technology Services

Delivered throughDigiPix Media

Digital solutions. Real impact.

DigiPix Media helps businesses design, build and scale digital products through custom software development, web and mobile applications, enterprise systems, cloud solutions, integrations and technology consulting.

For DigiPix Media, technology is the service.

Category
Technology Services & Software Development
Focus
  • Digital transformation
  • Software engineering
  • Cloud
  • Enterprise applications
  • Modern web and mobile platforms

SaaS Products

Led byDigiPix Flow

A connected CRM for modern sales teams.

DigiPix Flow is a connected CRM platform built to help growing businesses manage leads, sales pipelines, follow-ups, customer communication, automation and reporting from one system.

For DigiPix Flow, technology is the product.

Category
CRM SaaS Platform
Focus
  • CRM
  • Sales operations
  • Lead management
  • Business automation
  • Subscription software

Consumer Brands

Led byAayuvedic Herbals

Modern Ayurvedic wellness, thoughtfully presented.

Aayuvedic Herbals is a digital-first Ayurvedic and personal-care brand focused on modern wellness products, premium presentation, clear product information and thoughtful customer experiences.

For Aayuvedic Herbals, technology powers the digital storefront, commerce experience, analytics, customer journey and operational systems.

Category
Ayurvedic Wellness Brand
Focus
  • Wellness
  • Personal care
  • D2C
  • E-commerce
  • Consumer experience

Our purpose

Strong businesses need strong foundations.

Prisello Group was created around a simple long-term belief:

Businesses become stronger when technology, product thinking, operations and brand development work together.

Rather than building each venture in isolation, Prisello Group develops shared capabilities that can support multiple businesses while allowing each brand to remain focused on its own customers and market.

This model helps us

  1. 01Build faster
  2. 02Avoid unnecessary duplication
  3. 03Create stronger digital systems
  4. 04Maintain clearer operating standards
  5. 05Support consistent execution
  6. 06Develop each brand independently
  7. 07Create a foundation for long-term growth

How we operate

Different businesses. One shared foundation.

Prisello Group provides shared capabilities that strengthen the businesses within the portfolio without making them look or operate like the same brand.

  • Technology

    Shared expertise across software architecture, web platforms, APIs, cloud infrastructure, integrations, security and digital systems.

  • Product

    Product strategy, user experience, roadmap thinking and product-development capability across digital businesses.

  • Operations

    Common frameworks, systems and processes that help teams execute consistently as businesses grow.

  • Brand & Digital

    Brand systems, content, digital experiences, analytics and customer journeys designed around each business.

  • Leadership & Strategy

    Shared strategic direction and founder-level oversight while preserving business-level accountability.

Our model

Build. Operate. Strengthen. Scale.

Explore Our Business Model
  1. 01

    Identify

    We start with a clear customer, problem, market opportunity or business need.

  2. 02

    Build

    We develop the product, brand, technology, systems and operating foundation.

  3. 03

    Operate

    Each business works as a focused vertical with defined customers, teams and priorities.

  4. 04

    Strengthen

    Shared Prisello Group capabilities are applied where they improve quality, speed or efficiency.

  5. 05

    Scale

    The business develops through stronger products, systems, teams, customer acquisition and operational maturity.

Technology is a shared business capability.

Technology is central to how Prisello Group builds and operates businesses.

For DigiPix Media,
technology is the service.
For DigiPix Flow,
technology is the product.
For Aayuvedic Herbals,
technology powers the digital storefront, commerce experience, analytics, customer journey and operational systems.

Across the portfolio, we use technology to

  1. 01Build better products
  2. 02Improve customer experiences
  3. 03Automate processes
  4. 04Create scalable systems
  5. 05Connect business data
  6. 06Strengthen security
  7. 07Improve operational visibility
  8. 08Support future growth

Start with the problem. Build around the user.

Prisello Group businesses are expected to understand the customer problem before deciding what to build.

Our product approach focuses on:

  • Real user needs
  • Clear value propositions
  • Practical workflows
  • Strong usability
  • Maintainable systems
  • Continuous improvement
  • Measurable outcomes

For digital products, this means building software that helps people act.

For consumer brands, it means creating products and experiences that customers can understand, trust and use confidently.

Independent identities. Shared standards.

Every business within Prisello Group should be recognizable on its own.

DigiPix Media, DigiPix Flow and Aayuvedic Herbals each have their own:

  • Brand identity
  • Customer proposition
  • Market
  • Visual system
  • Content strategy
  • Product or service experience

Prisello Group provides the corporate foundation, but does not force every portfolio business into the same customer-facing identity.

This allows each brand to remain relevant to its audience while still benefiting from shared standards and capabilities.

Every business should make the next step clear.

Whether the customer is buying software services, using a CRM platform or shopping for a wellness product, the experience should feel clear and purposeful.

We focus on:

  • Clear information
  • Strong digital experiences
  • Reliable systems
  • Practical workflows
  • Useful communication
  • Customer support
  • Consistent brand presentation

Different businesses require different journeys, but the expectation remains the same: reduce friction and make the experience easier to understand.

Leadership

Founder-led. Built to become team-driven.

Prisello Group is led by its co-founders and directors, who remain actively involved in strategy, technology, operations and the development of its businesses.

Portrait of Deepak Saini, Co-Founder, Director & Chief Technology Officer

Deepak Saini

Co-Founder, Director & Chief Technology Officer

Primary focus

  • Technology
  • Product architecture
  • Engineering
  • SaaS
  • Cloud
  • Digital platforms
Portrait of Gaurav, Co-Founder & Director

Gaurav

Co-Founder & Director

Primary focus

  • Business strategy
  • Growth
  • Operations
  • Portfolio execution

Leadership creates direction. Teams create momentum.

As Prisello Group grows, the objective is to build strong functional and business teams with clear ownership rather than keeping every decision centralized at founder level.

Long-term thinking

Build foundations that can evolve.

Prisello Group is not focused on launching as many businesses as possible.

Our immediate priority is to strengthen the businesses already in the portfolio.

We believe growth should be supported by:

  • Strong products
  • Clear customer propositions
  • Reliable technology
  • Scalable operations
  • Responsible financial decisions
  • Capable teams
  • Consistent execution

New opportunities should be added only when there is a clear strategic fit and the ability to create meaningful long-term value.

Prisello Private Limited

Built as one company with multiple business verticals.

Prisello Group is the corporate brand of Prisello Private Limited.

DigiPix Media, DigiPix Flow and Aayuvedic Herbals are operated within Prisello Private Limited while maintaining distinct business and brand identities.

Legal Entity
Prisello Private Limited
Corporate Brand
Prisello® Group
Founded
2023
Company Type
Privately Held
Headquarters
Uttar Pradesh, India
Workplace
Hybrid

Careers

Build meaningful businesses with us.

Prisello Group is building teams across technology, SaaS, digital services, sales, marketing, operations and consumer commerce.

We look for people who want responsibility, clear ownership and the opportunity to contribute directly to products and business outcomes.

Workplace model
Hybrid
Working style
Flexible
Primary location
Uttar Pradesh, India

Work where your contribution is visible.

  • Direct exposure to real business problems
  • Hands-on product and operational work
  • Opportunities across multiple business functions
  • Practical learning
  • Clear accountability
  • Long-term growth opportunities as the organization expands

Latest from Prisello Group

What we are building, launching and learning.

Follow corporate milestones, portfolio developments, product announcements and leadership perspectives from Prisello Group and its businesses.

Our first updates are coming soon.

Let's connect

Start the right conversation.

Whether you want to discuss technology services, DigiPix Flow, Aayuvedic Herbals, careers, partnerships, media or a corporate opportunity, we will help route your enquiry to the right team.